“There are many different ways to be poor in the world but increasingly there seems to be one single way to be rich.”
– Chimamanda Ngozi Adichie
Nigeria is the world’s second largest consumer of Champagne according to the Africa Luxury and Wealth Summit. BBC did a short video on the shopping habits of wealthy Africans – see it here. Such vainglorious consumption strikes a nerve, whether it be in Lagos, Cape Town, London or New York.